The beginner's guide to Hyaluronic Acid... aka the holy grail of hydrators.
Let’s start with the #SCIENCE
Hyaluronic Acid (HA) is a naturally occurring molecule in the human body, which can hold a thousand times its weight in water. It works like a magnet for moisture, helping your skin stay plump while bringing out its natural radiance. It also helps maintain skin elasticity, fights free radicals and improves collagen production. Basically, this hard-working beauty has achieved super hero status.
Hydrated skin = healthy, more youthful looking skin.
Hyaluronic Acidis the ultimate crowd pleaser
In the words of Vanessa Amorosi, this ingredient is suitable for “absolutely everybody!” However, dry, dehydrated or mature skin types will benefit most from some HA love.
If we naturally produce it, why do we need Hyaluronic Acid in our beauty prodz?
As we age, our natural ability to produce hyaluronic acid enters the slow lane... so we look for other ways to get our HA fix whether via injectables or skincare, which is a much less invasive option and just as effective.
It’s Ace Approved…
"Moisture is the essence of wetness and wetness is the essence of beauty.” - Derek Zoolander.